Powercast is teaming with robotics firm Badger Technologies to offer an electronic shelf label management system that stores can employ, leveraging an RFID reading robot to update pricing at the shelf level.
Feb 15, 2022Technology company Powercast has teamed up with Badger Technologies, a provider of retail automation solutions, to offer a robot-based electronic shelf edge label (ESL) management solution that updates product price labels via an RFID reader built into a robot. While interrogating the RFID tag in each label, the device provides the RF power required to change pricing information. The addition of robotic RFID readers to interrogate, write to and energize the ESLs provides a new benefit to stores, the company reports. Powercast was a finalist in last year’s RFID Journal Awards.
Following early testing of the robotic system with the robot, Powercast is now working with solution providers to schedule piloting of the technology at stores. Previously, the company’s UHF RFID ESLs had been tested via fixed and handheld RFID readers, both in-house and at a hardware store, according to Charles Greene, Powercast’s COO and CTO. Now, through the collaboration with Badger, Powercast has the ability to offer a third option, which includes the robotics functionality, in order to eliminate the need for a fixed infrastructure or for the manual labor needed to operate a handheld reader.