IFA Berlin Sept 5-9 Meet us there!

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RAIN in Action is the RAIN Alliance’s premier global gathering, returning September 23–25, 2025, in Amsterdam at the Leonardo Royal Hotel. This focused three-day event brings together innovators, end-users, and industry leaders across the RAIN RFID ecosystem to explore real-world transformation in areas like smart retail, logistics, healthcare, sustainability, and digital product passports. With immersive learning sessions, live demos, and networking across the full value chain, RAIN in Action is where the future of connected, sustainable operations comes to life.

Don’t Miss Charlie Greene at RAIN in Action!
Join Charles Greene, Ph.D., COO & CTO of Powercast, on Thursday, September 25 in the Technology Trends & Developments Plenary track from 2:35 – 2:55 pm for “Powering Sustainable Asset Monitoring in Data Centers with RAIN RFID and Wireless Energy.”

Discover how leading-edge data centers are eliminating the cost and complexity of traditional asset tracking with a sustainable, maintenance-free solution. By combining RAIN RFID with wireless power technology, Powercast has developed a battery-free, wire-free monitoring system for Asset Vue that simplifies installation, reduces environmental impact, and ensures real-time visibility of critical assets. Learn how this innovative approach delivers lower operational costs, zero maintenance, and effortless scalability — all while leveraging existing RFID infrastructure.